The WireWheel Blog

This week Forrester Research Inc. named WireWheel a Strong Performer in Privacy Management and noted that we’re on a trajectory for leadership in the category.

In the short time since CCPA took effect, your customers have become CCPA-savvy. There’s been media coverage informing consumers of their data privacy rights and explaining how to exercise those rights. Their expectations for positive privacy experiences are rising.

Even if you don’t sell lists of personal data for money, you may still be “selling” under CCPA’s broad definition of “sale.” There’s a lot of confusion about the meaning of “sell” and “personal information” under CCPA and companies are reacting to the ambiguity in many different ways. 

Leveraging Privacy as a Competitive Advantage [Infographic]Happy Data Privacy Day! With this year’s theme emphasizing businesses to “improve their data privacy practices,” is your organization doing its part in safeguarding your consumers’ data? If you need a...

Don’t get so engulfed in CCPA compliance tasks that you neglect to realize opportunities for building consumer relationships in a privacy-centric future. From day one, your company should seize CCPA as a chance to demonstrate responsible data stewardship and build consumer trust.