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Cookies Notice

LAST UPDATED: October 10, 2022

 

At WireWheel, Inc. (“WireWheel” or “we” or “us”) we are committed to the transparent collection and use of data, including our use of cookies and other technologies.

This Cookie Notice explains what technologies we use and why we use them, as well as your options to control or opt-out of certain technologies that may be used in connection with the websites or apps owned or controlled by us or as part of the WireWheel services (together referred to as the “Sites”). This Cookie Notice is a part of our Privacy Notice, is incorporated therein, and shall be read to be consistent with our Privacy Notice. In certain cases, we may use cookies and other tracking technologies described in this Cookie Notice to collect personal information, or to collect information that becomes personal information if we combine it with other information we have. Personal information will be treated in accordance with our Privacy Notice.

  1. USE OF COOKIES
  2. TYPES OF COOKIES USED BY WIREWHEEL
  3. OPTING OUT OF COOKIES
  4. GOOGLE ANALYTICS
  5. CHANGES TO THIS COOKIES NOTICE
  6. CONTACT INFORMATION

 

1. USE OF COOKIES

Like many websites, we use cookies for a variety of purposes, including to improve the customer experience on our Sites.

Cookies are small text files that are transferred to your device’s browser for record-keeping purposes. Cookies allow websites to remember information that will allow for a better user experience. For example, we use cookies so that we remember you and your preferences when you return to our Sites. For more general information about cookies, you can visit this website: http://www.allaboutcookies.org/.

 

2. TYPES OF COOKIES USED BY WIREWHEEL

WireWheel may use a variety of cookies on the Sites, including but not limited to:

  • Advertising and Marketing Cookies: We may use cookies to help us deliver marketing campaigns and track their performance (e.g., understanding what features of are interest to you on our Sites so that we can send you relevant advertising). Similarly, our partners may use cookies to provide us with information about your interactions with their services, but use of those third-party cookies would be subject to the service provider’s policies. For additional information refer to the Targeted Advertising section below.
  • Analytics Cookies: help us learn how well our Sites and services perform. We also use cookies to understand, improve, and research products, features, and services, including to create logs and record when you access our Sites and services from different devices, such as your work computer or your mobile device.
  • Essential Cookies: Essential Cookies are necessary for the Sites to work, and enable you to move around it and use its services and features. Disabling these Cookies may make the services and features unavailable.
  • First Party Cookies: Cookies set by the website operator (WireWheel, in this case). They hold some basic personal information to make our website easier to use.
  • Functional Cookies:  Functional cookies allow websites to remember the user’s site preferences and choices they make on the site including username, region, and language. This allows the website to provide personalized features.
  • Persistent Cookies: These types of Cookies are not deleted when you close your browser, but are saved on your device for a fixed period of time or until you delete them or they expire. Each time you visit the Sites, the server that set the Cookie will recognize the persistent Cookie saved on your device.
  • Session Cookies: These types of Cookies are stored only temporarily during a browsing session, and are deleted from  your device when you close the browser. We use Session Cookies to support the functionality of the Sites and to understand your use of the Sites—that is, which pages you visit, which links you use and how long you stay on each page.
  • Third Party Cookies: Cookies set by parties other than the website operator are referred to as “third-party cookies”. Third-party cookies enable third-party features or functionality to be provided on or through the website or service you are using (such as advertising, interactive content, and analytics). The third parties that set these third-party cookies can recognize your computer both when it visits the website or service in question and also

The following describes how we use different categories of cookies and similar technologies and your options for managing the use of these technologies:

Vendor Vendor Type Privacy Notice
Analytics Cookies
Amobee This is an advertising service. https://www.amobee.com/trust/consumer-opt-out
Bugherd This is a Bug-Tracking Plugin. https://bugherd.com/privacy
Buzzsprout This is a podcast service.  This service helps to host, promote and track podcasts. https://www.buzzsprout.com/privacy
Google Analytics This is a web analytics  service.  With this the user can measure the advertising return of interest “ROI” as well as track user behavior with flash, video, websites and applications. https://policies.google.com/privacy?hl=en
Google Optimize This is a service for website optimization and analysis. It helps online marketers and webmasters increase visitor conversion rates and overall visitor satisfaction by testing   different combinations of website content. With this the user can perform A/B Tests on their website. A/B tests allow to put different design options of elements of a website against each other. https://policies.google.com/privacy?hl=en
Google Syndication This is a domain owned by Google that is used for storing and loading ad content and other resources relating to ads for Google AdSense and DoubleClick from the Google CDN. https://policies.google.com/privacy?hl=en
Microsoft Clarity This is an analytics tool which provides website usage statistics, session recording, and heatmaps. https://docs.microsoft.com/en-us/clarity/faq#privacy
Essential Cookies
reCAPTCHA This is a service that checks whether data is entered by a human or by an automated program. https://policies.google.com/privacy?hl=en
WireWheel Internal WireWheel service to allow cookies that WireWheel uses. https://wirewheel.io/wirewheel-privacy-notice/
Functional Cookies
AddThis This service provides tools to share content on social media sites and provide advertisements. https://www.oracle.com/legal/privacy/addthis-privacy-policy.html
Amazon Web Services This is a cloud computing service. https://aws.amazon.com/privacy/?nc1=f_pr
cloudfront.net This is a content delivery network provided by Amazon.  The use of a CDN enables the user to make content available to you for retrieval more quickly with the help of regionally or internationally distributed servers. When you access this content, a connection is established between you and the respective servers of the CDN, whereby personal data may be transmitted. https://aws.amazon.com/privacy/
Google Fonts This is a collection of fonts for commercial and personal use. https://policies.google.com/privacy?hl=en
Google Tag Manager This is a tag management system. Via Google Tag Manager, tags can be integrated centrally via a user interface.  Tags are small sections of code that can track activities. Script codes of other tools are integrated via the Google Tag  Manager. The Tag Manager allows control when a particular tag is triggered. https://policies.google.com/privacy?hl=en
Gravatar This is a service that provides avatars to internet users leaving comments on webpages. https://automattic.com/privacy/
gstatic.com This is a domain used by Google to off-load static content to a different domain name in an effort to reduce bandwidth usage and increase network performance for the end user. http://www.google.com/intl/de/policies/privacy/
Sentry This is an error tracking service for web apps, mobile apps and games. https://sentry.io/privacy/
Marketing Cookies
6sense This is an engagement platform. https://6sense.com/privacy-policy/
BlueKai This is a cloud-based big data platform that enables companies to personalize online, offline, and mobile marketing campaigns. https://www.oracle.com/legal/privacy/privacy-policy.html
Centro This service helps with marketing campaigns. https://www.centro.net/privacy-policy/
Clickcease This is a click-fraud protection service. https://www.clickcease.com/privacy.html
DataXu This is a programmatic marketing service. https://docs.roku.com/published/userprivacypolicy/en/us
DoubleClick Ad This is an advertising service.  With this service it is possible to provide relevant ads to users and get campaign reports. https://policies.google.com/privacy?hl=en
G2.com This is used to collect reviews for the software. https://www.g2.com/static/privacy
Google Ads This is an advertising service. https://policies.google.com/privacy?hl=en
Google AdServices This is an advertising service. https://policies.google.com/privacy?hl=en
Kickfire This is a web analysis service. It provides a service, enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance. http://id.kickfire.com/privacy-policy
LinkedIn Insight Tag This is a conversion tracking and retargeting service. https://www.linkedin.com/legal/privacy-policy?src=li-other&veh=www.linkedin.com
LinkedIn Plugin This tool adds Follow and Share buttons for the social media service LinkedIn to the website.  LinkedIn is a social network that focuses on professional networking and career development. https://www.linkedin.com/legal/privacy-policy
Liveintent This service provides advertising, monetization and identity solutions. https://www.liveintent.com/services-privacy-policy/
Marketo This is a marketing automation service. https://www.adobe.com/privacy/policy.html
Microsoft Advertising Remarketing This is a remarketing service. https://privacy.microsoft.com/en-us/PrivacyStatement
Neustar This is a marketing service.  This service provides marketing solutions for the customer journey. https://www.home.neustar/privacy
Oktopost This is a service for social media management. https://www.oktopost.com/privacy
Yahoo Analytics This is an analytics service. https://policies.yahoo.com/ie/de/yahoo/privacy/topics/webanalytics/index.htm
YouTube Video This is a video player service. https://policies.google.com/privacy?hl=en

 

Targeted Advertising

We engage with one or more third-party service providers to track and analyze both individualized usage and volume statistical information from interactions with the WireWheel Site. We also partner with one or more third parties to manage and serve advertising on other sites. These third parties use cookies, web beacons, pixel tags and similar tracking technologies to collect and use certain information about your online activities, either on the WireWheel Site and/or other sites or mobile apps, to infer your interests and deliver you targeted advertisements that are more tailored to you based on your browsing activities and WireWheel Cookie Notice inferred interests (“Interest Based Advertising”). For more information about this practice, click here: http://www.aboutads.info/choices.

Our third-party service providers may also use cookies or web beacons to collect information about your visits to the WireWheel Site and/or other sites to measure and track the effectiveness of advertisements and our online marketing activities (for example, by collecting data on how many times you click on one of our ads). The information collected by these third parties does not include personal information that enables you to be specifically identified (e.g., by reference to your name or email address).

 

3. OPTING OUT OF COOKIES

If you prefer not to allow cookies, most browsers give you the ability to manage cookies.

Browser manufacturers provide help pages relating to cookie management in their products.

Please see below for more information.

For other browsers, please consult the documentation that your browser manufacturer provides.

In addition to adjusting the appropriate settings in your browser, many advertising companies that may collect anonymous information for advertising targeting purposes are also members of the Digital Advertising Alliance or the Network Advertising Initiative, both of which provide an opt-out from advertisement targeting by their members. You can find more information on these opt-out capabilities on www.aboutads.info and www.networkadvertising.org.

 

4. GOOGLE ANALYTICS

Our website uses third party cookies from Google Analytics and Google Advertising Features which enable Google Analytics to collect data about the traffic on the website via Google advertising cookies and identifiers, in addition to data collected through a standard Google Analytics implementation.

You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings Feature on Google. By clicking The Google Analytics link Ads Settings, you will be taken out of this website and to Google where you can control the information Google uses to show you ads. In addition, you can use Google Analytics Opt-Out Browser Add-on to disable tracking by Google Analytics. You can also find more information about Google Analytics here.

WireWheel will not identify users or facilitate the merging of personal information with non-personal information collected through any Google advertising product or feature unless we have your prior affirmative (i.e., opt-in) consent to that identification and merger and are using a Google Analytics feature that expressly supports such identification or merger. We will not disaggregate data that Google reports in aggregate

 

5. CHANGES TO THIS COOKIES NOTICE

WireWheel may change the provisions of this Cookies Notice at any time, and will always post the most up-to-date version on our website.

The date at the top of this Cookie Notice indicates when it was last updated.

 

6. CONTACT INFORMATION

WireWheel welcomes your comments regarding this Cookies Notice. You can contact WireWheel at privacy@wirewheel.io.