SPOKES Replay

Ethical Marketing: How to Establish and Retain Consumer Trust

Camille Landau

Chief Marketing Officer

WireWheel

Alisa Bergman

Vice President & Chief Privacy Officer

Adobe

Tanneasha Gordon

Senior Manager

Deloitte

Vivek Narayanadas

Associate General Counsel, Privacy & IP; Data Protection Officer

Shopify

Jules Polonetsky

CEO

The Future of Privacy Forum

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WireWheel Privacy Policy

Consumer privacy is a public policy issue that has received substantial attention, especially in the United States and Europe. Ethical marketing begins with making data privacy a core value and viewing privacy regulations as an opportunity. This panel includes leaders from Deloitte, Adobe, and Shopify reinforce the importance of keeping up with ever-changing data privacy regulations and how to market ethically to consumers.

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WireWheel Privacy Policy