California Privacy and the Expanding Scope of What is a “Sale” of Data
Founder and CEO
EVP & General Counsel
Did you know that use of the Facebook/Meta Pixel is now a “sale” of data under CCPA? Did you know that sharing customer data for measurement, frequency capping, and cross-contextual behavioral ads may also be a “sale” of data?
- The definition of Do Not Sell and Do Not Share and what they cover
- The targeted advertising technology affected by Do Not Sell and Do Not Share
- What you need to do today to comply
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