California Privacy and the Expanding Scope of What is a “Sale” of Data

Did you know that use of the Facebook/Meta Pixel is now a “sale” of data under CCPA? Did you know that sharing customer data for measurement, frequency capping, and cross-contextual behavioral ads may also be a “sale” of data?

Learn about:

• The definition of Do Not Sell and Do Not Share and what they cover
• The targeted advertising technology affected by Do Not Sell and Do Not Share
• What you need to do today to comply

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^{Participants are encouraged to seek the advice of licensed attorneys regarding any legal compliance or other legal matters related to the matters discussed or presented in this webinar and the related materials. The information and materials provided in this webinar are not intended as legal advice, and participants should not rely on them as such.}