Register For SPOKES Privacy Technology Conference Winter 2022

Age Appropriate Design Code

This panel will discuss the regulations and guidelines that are in place to ensure that products, services, and online content are designed in a way that is appropriate for different age groups. The panel will address issues such as data privacy, advertising, and access to age-restricted content.

The panel consists of experts from both the EU and US. They will share their insights on the challenges and opportunities in creating age-appropriate design code, and explore best practices for ensuring that children and young people are protected online.

The EU-US Data Privacy Framework - A View from The Front Lines

Hear from the lead negotiators of the European Union-U.S. Data Privacy Framework on how it came together, what challenges were involved, and what they see on the horizon of cross-border transfers with the EU.

Resurrecting A Risk Based Approach to Privacy

A risk-based approach was an innovation promised by policymakers. Risk-based meant the likelihood and magnitude of adverse outcomes on people related to the processing of their data. Yet privacy regulators and courts ​often discount ​risk analysis ​that is not directly tied to individual autonomy, transparency, or the ability to exercise data subject rights.

From Schrems II on this has negatively impacted innovative data uses. Yet it is clear that data protection, while fundamental, is not absolute. Rights such as the rights to fair employment, better health, safety and conduct business need to be part of the equation. The answer is to graphically represent risk analysis to achieve demonstrable accountability.

That is the glass breaking topic for this session​ where we will show examples of how this can be done.

Advertising Leaders Roundtable

WireWheel brings together leaders from advertising companies, as well as privacy experts and legal professionals to discuss the CPRA and how it differs from other privacy laws. We’ll explore the impact of the CPRA on the advertising industry, including the challenges of complying with the law and the potential risks and benefits of the new regulations.

The panel will also offer insights on how the advertising industry can prepare for and adapt to the changes brought about by the CPRA.

IAB’s GPP and MSPA

the IAB’s GPP (Global Privacy Policy) and MSPA (Media Rating Council’s Media Supply Chain Transparency and Data Governance Program) will discuss the efforts of the Interactive Advertising Bureau (IAB) to promote privacy and transparency in the digital advertising industry.

The GPP is a framework of privacy principles that aim to provide guidance on data collection, use, and disclosure in the digital advertising ecosystem.

The MSPA, on the other hand, is a set of guidelines and standards for media supply chain transparency and data governance. The panel will consist of experts from the IAB and other organizations involved in developing and implementing the GPP and MSPA.

Armchair Discussion with Cameron Kerry on the Path to A Comprehensive Federal Privacy Law

Features a conversation with Cameron Kerry, a prominent expert on privacy law and policy. The panel will focus on the current state of privacy law in the United States, and the challenges and opportunities of creating a comprehensive federal privacy law. Kerry will share his insights on the complexities of the issue, and discuss the key factors that need to be considered in order to develop a effective and sustainable privacy framework.

The panel will also provide an opportunity for audience members to ask questions and engage in a dialogue with Kerry on the path to a comprehensive federal privacy law.