If you collect, process or sell data about California residents, it’s time to prepare for a steady stream of consumer data requests. Large B2C companies are already receiving thousands each year and expect many times that number after CCPA becomes law.
Under CCPA, consumers in California have the right to request access to the data businesses collect about them. They can ask about general categories and purposes as well as specific data. They can also request that their information be corrected, deleted, moved and prevented from being sold.