Three Ways You MUST Update Your Website Now
There are three major changes that must take place NOW to provide consumers with an easy user experience while ensuring legal compliance.
Turn on Global Privacy Control (GPC)
Consumers now can exercise their legal privacy rights in one easy step via GPC. GPC is a valid way for California consumers to opt-out of the sale of their personal information.
WireWheel makes it easy to manage your website under the California Privacy Rights Act (CCPA/CPRA)
Get explicit consent from visitors before collecting their data and allow them to opt-out of having their data collected
Consumers have the right to know what personal information is being collected about them, why it is being collected, and how it is being used. This includes the right to request that their personal information be deleted. Businesses must provide a clear and conspicuous link on their website’s homepage that says “Do Not Sell My Personal Information” in order to comply with this requirement. The CPRA also gives consumers the right to opt-out of the sale of their personal information. Businesses must provide a clear and conspicuous link on their website’s homepage that says “Opt-Out of the Sale of My Personal Information” in order to comply with this requirement.
Provide a clear explanation of how their data will be used
The privacy notice on your website must be updated to include a clear disclosure of how data is being collected and used.
Website owners have an obligation—both legally and ethically—to understand the changing regulations and update their websites accordingly in order to avoid costly fines or potential lawsuits resulting from non-compliance. Taking proactive steps now will help keep you compliant while also avoiding unnecessary legal fees later on down the line; so don’t delay — speak with a privacy advisor today!
Need help keeping your website up to date ahead of changing regulations? We can help.
The California Privacy Rights Act (CPRA) has ushered in sweeping changes to the way websites must handle user data, and understanding these changes is crucial for protecting the privacy of users. Companies not in compliance with this legislation are subject to penalties from the state of California. These requirements apply not only to websites located in California but also those outside of the state that collect or use personal information from California consumers—which could include anyone who visits your site from California!