SPOKES Replay

Customer Loyalty, Privacy & Governance

Mark Milone
Director of Data Strategy
Blueprint
Dave Navetta
Partner
Cooley
Erin Raese
Global SVP Revenue
Annex Cloud
Robert S. Seiner
President & Principal
KIK Consulting & Educational Services

Loyalty programs are the backbone of many companies, but come with a slew of traps, risks, and complexity related to data privacy. This panel will examine how to responsibly manage your loyalty program data, from communication preferences and data storage to data sharing and regulatory considerations.

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